Vehicle Showcase

Jan 20, 12:45 — 1:30 PM EST

Join us for the Clean Fuels Vehicle Technology Showcase immediately following lunch in the Expo Hall as major OEMs and fleets preview the latest diesel technology in their lineup for 2026, and the innovations powering them toward greater use of biodiesel on the road ahead!

Speakers:

Heather Buechter

Director of Communications
Clean Fuels

Heather serves as Director of Communications for Clean Fuels Alliance America, responsible for supporting efforts to continue to grow the biodiesel, renewable diesel and sustainable aviation fuel industry and share our vision, leading efforts to craft and share messages on the industry’s plans to move from 3 to 6 billion gallons by 2030, as well as promoting Clean Fuels Alliance America and the members it serves.

Before joining Clean Fuels Alliance America, Heather was the Director of Communications for the Missouri Catholic Conference. After earning a B.A. in Communication from the University of Arkansas, she spent 12 years as a broadcast journalist. Heather, an Arkansas native, brings extensive experience crafting stories that invoke change, building community relationships and adapting to changing demands.

Pierre Guyot

Senior Vice President, Power Systems
John Deere

David Frohberg

Chief Engineer, Natural Gas and Alternative Fuels
Caterpillar Large Power Systems Division

Moderator:

Jennifer Weaver

President & Chief Marketing Officer
JenMotion Marketing

Jennifer Weaver is the President & Chief Marketing Officer of JenMotion Marketing, and also serves as the OEM Market Development Manager for Clean Fuels Alliance America – the U.S. trade association for the biodiesel, renewable diesel and sustainable aviation fuel industry. 

Jennifer has worked for the past 23 years as a liaison between the clean fuels industry and the major auto, engine, and equipment manufacturers.  Her core responsibilities include educating those companies – as well as their suppliers, dealers, fleets and other customers – on key technical advances in biodiesel and renewable diesel and guiding their efforts to support and promote the use of these clean fuels in their diesel engines and future diesel vehicle programs. 

Jennifer has over 30 years’ experience in managing a wide variety of Strategic Marketing, Public Relations, Technical Education and Training Programs for various clients in the Automotive and Alternative Fuels industries among others.  

Jennifer earned a Bachelor of Business Administration degree in Marketing as 

well as an MBA from Miami University in Oxford, Ohio. She also received post-graduate education in Advertising, Public Relations and Applied Communications at Michigan State University and holds a certificate in Social Media Marketing. Jennifer now resides in “auto country” near Ann Arbor, Michigan and enjoys helping to foster the nation’s growing interest in alternative fuels.